I went to the store to buy some pants today (yes, I know, black Friday and all but I really needed some pants). I was surprised to see that Levi’s is now selling bicycle “commuter” jeans that are water resistant, have extra sewing on the inseam for ruggedization, stretch fabric, a “utility” waistbelt to carry a U-lock, antimicrobial protection against odors, and when you turn up the cuff, they have a reflector sewn in. Kudos, Levi’s! Unfortunately, I didn’t like them as much as the pair I ended up buying but I’m glad they are available. Clearly designed with the Mission/Williamsburg hipster crowd in mind.
- advertising Amsterdam autumn Berlin bicycle design bicycle infrastructure bicycle lanes bicycle lifestyle bicycle repair bicycle shops bikeability.dk biker bikesharing Bombay box bike buying a car Cairo cargo choppers class clothing comfort commuting Copenhagen culture cycle rickshaw DC Delhi encroachment experiments fashion first impressions funkiness gear gender Gurgaon harvest highway image india kid's bicycle kids Lancaster learning Ljubljana locking London Malmö marketing mobile services multi-modal integration New York City Nice Okinawa parking Phnom Penh Portland pune rain Reno rickshaw rides safety SE Asia social stigma three wheeler train train integration trend Vehicle Design video Vienna weather winter åhus